JESSY NITE x MTTM TEE RELEASE!!!

alright, so after almost a year, my MARRIED TO THE MOB tee is out and hot hot hottt! MTTM is a clothing company out of NYC that is only for the Most Official Bitches! A teeshirt/streetwear company at its roots, MTTM is turning into a full on apparel line for bad bitches, the world round. Check it out on HYPEBEAST and leave a comment on its dopeness and dont forget to cop one for yourself at the MOB SHOP! very exciting.

THE THINNEST LINE (take 2)

this is also for the thinnest line ep...but this wont ever be used...it was for a photo project. we had to shoot a band and i figured, why not use my friendly neighborhood MAYDAY!

THE THINNEST LINE

heres the album artwork for MAYDAYs printed ep....get em while theyre hot hot HOTTT!

OPERA TOWER BROCHURE

for studio photography class (named studio photog even though we only did ONE indoor lighting project...so lame), we had to do a hotel brochure. i chose the OPERA TOWER here in beautiful downtown miami! truth be told, i was so busy with my other classes, i couldnt lock in a south beach hotel, so i crossed the bridge to my friends place, where i knew i could get in for photos and no one would bother me. the lobby and decor was pretty bad but the views were incredible at night! these are some of the spreads. suuuuuuper shout out to KARIN!!! thanks lady...you saved me.

MYTHBUSTERS

alright, so you cant really ask for a better brand. this one was SUPER fun. the problem they are facing is that, while the show is VERY well known and has many viewers, even in their seventh season, they do not have a loyal following to their time slot. viewers are typically sitting down to marathon watch....not tune in regularly. we were thinking about what would create ULTIMATE loyalty...and we decided, well....the way to make people loyal for life is to save their life. i mean, if someone does something for me that will utlimately save my life, i will be theirs forever! so thats where we went with this. a little over the top, we wanted to take common myths and give the truth about them, in their true environment, and offer a solution to them. everyone in class did pretty much the same things, but ours were more focused and direct so, even though they are very silly, the executions still have some solidarity to them. we had SO much fun on this one....i really hope you enjoy it as much as we did. **we have a tv storyboard, too...i am condensing it so i will post it soon enough

NYTIMES.COM

this was a biiiiiiiggie! we had to actually present to the Times. like a panel of marketing VPs...really fun! the problem is that, people think of nytimes.com as JUST the paper online, when they are chock fullllll of great content. so, we wanted to talk to the target of college-age to early-30s...people who are just beginning (sometimes unknowingly) to form news gathering habits, and make their first stop nytimes.com. the first executions are to re-introduce the iconic "front page" as it is in modern times...a webpage. we also wanted to remind that, inside of this front page frame, things keep changing and happening....just like on the website that is frequently updated. then we go into a print execution that follows with the transparency idea. next, to two web apps we made up that interacts with their already established social network, Times People. also, these apps are supposed to be fun and help to drive traffic to the site. and last but not least, an on-campus event to excite and encourage readers to GET IN SYNC WITH THE TIMES. woohoo!

for luxury boxes

in the observation room at the stock parket

gallery/restaurant windows

the UN observation room

for boutique windows